Public Relations is a boutique

NYC-based agency specializing in hospitality and lifestyle.


Founded by Marzi Daoust in 2016, BAY (“Be About You”) Public Relations is a boutique NYC-based agency specializing in hospitality and lifestyle.  Built on years of industry experience and strong media relationships, BAY PR has a clear understanding of the current media landscape and a styled approach to client service.  Asking and answering the right questions to understand what drives their clients’ businesses, BAY PR tailors and executes campaigns that deliver meaningful results.



Marzi Daoust

Managing Director & Founder, BAY Public Relations

Sarah March

Senior Vice President, BAY Public Relations

Marzi Daoust is the Managing Director & Founder of BAY Public Relations, an NYC-based boutique PR agency specializing in hospitality and lifestyle. A true PR veteran with more than a decade of experience in NYC and Boston, Marzi has successfully spearheaded countless major PR campaigns for a diverse range of clients across the globe.


Marzi wrapped up a 10-year career at national PR agency Regan Communications Group in 2014, having established herself as the company’s savvy, forward-thinking Director of Special Events and Entertainment PR. In this role, Marzi directed national PR campaigns and industry-leading events for a premier portfolio of clients including Mohegan Sun Casino–the Northeast’s largest gaming, dining, and entertainment venue; America’s first restaurant, Delmonico’s; and the Annual David Ortiz Celebrity Golf Classic hosted in Dominican Republic; and secured press coverage in the nation’s biggest outlets including The New York Times, USA Today, CBS Evening News, Rolling Stone, Food Network, Sports Illustrated, and more.


Having proven her talent, versatility, and unparalleled capacity for garnering meaningful media exposure, Daoust set out on a new entrepreneurial venture built on authenticity and passion—and in 2016, BAY (“Be About You”) Public Relations was born.


In her words, “when I decided to start my own firm, I asked myself two simple questions:  First, as a publicist, what makes me jump out of bed each morning?  Second, in building my own brand, how important is authenticity?  BAY PR is an agency that represents the concepts and businesses that we’re passionate about—and we selectively partner with clients we believe in.  Whether it’s publicizing a world-renowned restaurant or elevating the visibility of a startup, we pride ourselves in building strong client partnerships with the common goal of not only growing their business, but also creating something exciting.  An enthusiasm for working with creative, talented, and passionate people is what has driven BAY PR to be what it is today.”


Marzi’s extensive firsthand professional experience is further aided by a Bachelor of Arts degree in Communications and Spanish from the University of Massachusetts, where she graduated summa cum laude.

BAY Public Relations Senior Vice President Sarah March is a 13-year PR veteran who built her career in the competitive agency arenas of Miami and NYC. She has executed highly-effective international PR campaigns spanning across the travel, hospitality, education, philanthropic, fitness, and consumer brands industries; and secured top-tier press coverage in outlets such as CNN, The New York Times, USA Today, NBC’s TODAY, CBS Evening News, ABC’s The View, Associated Press, Bloomberg, FOX News, The Washington Post, The Rachael Ray Show, American Way, Details, Self, Sports Illustrated, O, The Oprah Magazine, and more.


A charismatic wordsmith with a critical understanding of what drives the media and her clients’ businesses, Sarah has directed strategic PR programs for clients such as Delmonico’s Restaurant (NYC), Phoenix Children’s Academy, Town Sports International, Mohegan Sun (CT), CuisinArt Golf Resort & Spa (Anguilla), JW Marriott Cancun Resort & Spa, The Westin Playa Bonita (Panama), and more, with impressive results.  Whether she’s publicizing the launch of new international hotel or the 180th Anniversary of America’s oldest restaurant, she continues to prove her talent, versatility, and big-picture mindset with the impactful headlines she secures.


Sarah is a native of Canada who grew up in Connecticut and earned her B.A. in Communications at the University of Connecticut, Storrs.

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